Bring a Trailer has just closed its 100,000th auction with this Datsun

The 1973 Datsun 240Z has been owned by BaT since 2018, with all proceeds from its sale being donated to charity

BaT 100000th Auction Datsun 240Z

Auction website Bring a Trailer (BaT) is celebrating the end of its 100,000th auction, marking a major milestone for the online platform. 

Started as a blog by Randy Nonnenberg in 2007, BaT has grown to become a leading destination for enthusiasts to buy and sell cars. 

Datsun 240Zs have become a staple of BaT auctions. It was therefore fitting that the 100,000 car sold would be this Lime Yellow example, owned by Bring a Trailer Media LLC since 2018. 

It even made an appearance in our own ‘behind the scenes’ look at the auction company in 2019, seen residing in the company’s San Francisco headquarters.

An icon of the Bring a Trailer community

BaT 100000th Auction Datsun 240Z

Since being added to the BaT fleet in 2018, the Datsun has made multiple event appearances across the United States. This included taking part in events such as the Copperstate Rally, Targa Baja California, and the three-day Overcrest Rally. 

It also proved to be a star attraction at several BaT alumni gatherings, held at WeatherTech Laguna Seca Raceway.

Bidding for the special Datsun was predictably intense, with the final winning bid a substantial $124,240 (£105,000). 

The car also attracted a huge number of comments from the extensive BaT community, something which has shaped the direction of the auction site over many years.

Building a bright yellow future

BaT 100000th Auction Datsun 240Z

For the substantial sale price, the new owner will have a Datsun 240Z powered by an upgraded Rebello Racing straight-six engine. Multiple modifications helped push its total output to a dynamometer-tested 203 hp with an accompanying 190 lb-ft of torque at the rear wheels. 

A new five-speed manual transmission was installed prior to the auction, with multiple brake and suspension upgrades having previously been fitted. A set of 16-inch Panasport alloy wheels completed the exterior makeover. 

All of the money raised from the auction, including the BaT buyer’s fee, will be donated to the Piston Foundation. This charity helps young technicians build careers in the collector car industry, by funding programs in the skilled trades

It all makes for a successful outcome from BaT’s milestone 100,000th auction event.

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John Redfern
John Redfern
U.S. Editor with a love of all things Americana. Woodgrain-clad station wagons and ridiculous muscle cars a speciality.

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