Hyundai launches no-deal Brexit price promise

Hyundai will guarantee the price of every new car ordered during 2020 even in the event of a no-deal Brexit.

Hyundai Kona Play

Hyundai has promised not to increase prices on new cars ordered throughout the rest of 2020, even in the event of a no-deal Brexit.

The firm’s Brexit price protection applies to all orders placed until 31 December.

It means that customers can order a new car confident prices won’t increase even in the event of a no-deal Brexit.

A failure to secure a Brexit deal could see new levels of duty applied to imports into the UK – which, warned the firm, would likely lead to an increase in prices.

“This price protection promise will support our dealers this month while also reassuring our customers,” said Hyundai UK MD Ashley Andrew.

“The remainder of 2020 is a fruitful opportunity for our retailers and we don’t want the uncertainty of a no-deal Brexit to stand in the way of sales.”

Hyundai says it is planning a further series of initiatives to help safeguard the business against all iterations of Brexit, including no-deal.

Both fleet and retain customers can take advantage of the Brexit price protection, which is valid across the firm’s model range.

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Richard Aucock
Richard Aucockhttps://www.richardaucock.co.uk/
Richard is director at Motoring Research. He has been with us since 2001, and has been a motoring journalist even longer. He won the IMCO Motoring Writer of the Future Award in 1996 and the acclaimed Sir William Lyons Award in 1998. Both awards are run by the Guild of Motoring Writers and Richard is currently vice chair of the world's largest organisation for automotive media professionals. Richard is also a juror and Steering Committee director for World Car Awards and the UK juror for the AUTOBEST awards.

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