Fiat has partnered with Google to launch a new range of 500, 500L and 500X ‘Hey Google’ special editions.
The cars come equipped with the Hey Google voice assistant, which they firm says allows customers to interact with their car even when they’re away from it.
This can be done either through the Google smartphone app – or the Google Nest hub that’s included for free with every Fiat 500 Hey Google car.
Fiat says customers can say ‘Hey Google, ask my Fiat’ about:
- Where it is parked
- How much fuel is left
- Total mileage driven that day
The status of the car can also be monitored – an alert is sent if a theft is attempted, for example.
Alerts can also be set if the Fiat 500 Hey Google leaves a preset area, or exceeds a predefined speed.
Exterior changes aren’t extensive (all come in two-tone white and gloss black), but they are significant: this is the first time the Google logo has appeared on a car, on the wheelarches of each special Fiat 500.
There’s also the multicoloured Hey Google ‘molecules’ on the central pillars and, inside, on the seats.
The chairs also feature a Hey Google tag, while the 7.0-inch touchscreen has an animated Google start-up sequence.
And what’s in the goodie bag that all owners receive at purchase? Their Google Next Hub device – with a skin colour-matched to the car – plus a key cover and a welcome letter advising how to set up the Hey Google voice assistant in their car.
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