Porsche has announced a major update for its Roads smartphone app, designed to find the most scenic routes for drivers.
First launched by Porsche in 2019, the free app has gained more than 180,000 users around the world. It allows drivers to form communities, and meet up in the real world to explore new roads.
Compatible with Apple CarPlay, it also provides navigation directions for routes that should be fun to drive – particularly in a Porsche.
AI for driving enjoyment
A ‘scenic route generator’ is a key part of the latest Roads update, featuring a new algorithm to tailor routes to the preferences of individual drivers. Beautiful landscapes, spectacular sights and ‘untouched villages’ are promised.
Robert Ader, chief marketing officer at Porsche, says the algorithm “allows driving fans to find their own individual dream route with just a few clicks.
“AI works out a suitable route based on various parameters, such as the curves of the road, the topography, landscape features, or exciting points of interest. From their starting point, the user can plan a circuit route or navigate to a specific destination – no matter where in the world they are.”
Porsche ownership not required
Drivers are able to specify exactly how demanding and dynamic they’d like their roads to be, then later save and evaluate the route generated.
The best can also be shared with other app users, benefiting the wider Roads community.
App shortcuts can be used to find the most popular roads, with a ‘route of the week’ suggested to provide extra inspiration.
Owning a Porsche is not necessary to use the app, but Roads is currently only available on Apple iOS smartphones. An Android version is said to be in development.
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