Nissan Ariya electric SUV prices have been cut by up to £3,750 as the firm looks to offer “a more competitive customer proposition”.
The new Nissan Ariya now starts from less than £40,000 – undercutting the price of an entry-level Tesla Model Y by more than £5,000.
The Nissan Ariya is offered with a choice of two batteries, either 63kWh or 87kWh.
Prices of all existing 63kWh Nissan Ariya have been reduced by £3,000.
All 87kWh versions are reduced by £3,750 – which cuts the price difference between the two batteries to £5,000.
Nissan Ariya Engage-s
The new entry-level Nissan Ariya is called the Engage 2WD. Prices start from £39,645.
A new model grade, it features 19-inch alloys with aero covers, LED headlights, LED rear fog lamps and folding door mirrors as standard.
The new Nissan Ariya Engage also has dual 12.0-inch TFT screens and an energy-saving heat pump as standard.
Nissan GB marketing manager Nic Thomas said the new Nissan Ariya Engage entry grade helps make the model more accessible and enticing to a wider audience.
At the other end of the range, Nissan has also introduced a new top-spec Ariya version, the Evolve+.
This has 394ps and all-wheel drive, for 0-62mph in just over 5.0 seconds, “perfect for customers who seek a more exciting driving experience”.
Exciting indeed: but it will be the Nissan Ariya price cuts that resonate with more customers, we’re sure…
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