- For: Exterior styling, interior detailing, practicality
- Against: Little brand equity, quality lags behind rivals
- Verdict: Stylish SUV – but it can’t rival the premium players
To buy the DS 7 Crossback you need to take a leap of faith.
The DS brand has little equity, which makes the DS 7 a tough sell in a premium segment in which image is everything.
So why should you opt for the DS over a Mercedes-Benz GLA or Volvo XC40?
Subjectively, it looks great; the exterior styling stays just the right side of chintzy. It’s a similar story on the inside, with a cabin that’s loaded with neat details and dominated by a large 12-inch touchscreen.
It’s also practical, thanks to plenty of passenger space and a large boot.
Predictably for a French car, the ride is smooth and cosetting, but the overall quality isn’t quite up to the standards set by established players.
There are three trim levels: Performance Line, Prestige and Ultra Prestige. An E-Tense plug-in hybrid is also available, but costs just shy of £48,000. How brave do you feel?
KEY INFO
- Launched: 2018
- Facelifted: TBC
- Due for replacement: TBC
- Warranty: 3 years / 60,000 miles