For the 18th year running, Skoda is the official car partner for the 2021 Tour de France, which begins this weekend and runs for 21 stages until 18 July.
Skoda is supplying a total of 250 vehicles in support of the Tour – including a pure electric Enyaq iV which will serve as the ‘Red Car’ command vehicle for Tour director Christian Prudhomme on the majority of stages.
Other Skodas in the fleet include the Octavia, Octavia iV and Superb iV.
Skoda is also sponsoring the Tour de France Green Jersey award for the leader in the points classification.
“Our company’s long history is inextricably linked with cycling,” said Skoda board member Martin Jahn.
“Skoda is committed to being a strong long-term partner of international elite and amateur cycling; supporting the Tour de France has been one of the cornerstones of our activities.
“I am particularly pleased that the Enyaq iV, our first all-electric SUV, will be used as the lead vehicle in the Tour de France.”
In total, the 2021 Tour de France will cover over 2,000 miles, and Skoda cars will be used by race officials as well as organisers and VIPs.
For stages where the Enyaq iV will not run as the Red Car, a Skoda Superb iV plug-in hybrid will take its place.
From either vehicle, the race director will wave the yellow flag as the start of each stage, before directing the race from the vehicle itself with a welter of onboard communication tech: hence all the aerials on each Red Car….
Skoda is also partner of the official Tour de France app, allowing cycling fans to keep up to date in real time: the free app has a live tracker, real-time GPS tracking and plenty more.
It works on both iOS and Android devices.
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