Ever visited a car show and wish you could drive the cars on display? Visitors to this year’s Salon Privé supercar show and concours d’elegance will be able to do just that – as it’s just announced a new ‘see it, drive’ programme.
Open to all visitors to the exclusive car show, members of the public will be able to get behind the wheel of new cars from Bentley, Lamborghini, Morgan and Tesla, amongst others.
But there’s a catch – tickets to the show, which is held at Blenheim Palace, cost a hefty £295 – something that will ‘pre-qualify’ customers, organisers say, meaning only suitable clientele will be able to get behind the wheel.
Event co-founder David Bagley said: “Salon Privé strives to combine all elements of the lifestyle that owning and buying some of the most important luxury cars offers. It makes sense that we put our guests in the driving seat during the event, especially when you consider the location at Blenheim Palace and the manufacturers’ cars on display.
“You won’t find this engagement with luxury brands anywhere else. So far the take-up for test drives has been amazing, as a large percentage of guests already confirmed for the event have reserved cars to drive. I am sure that this initiative will deliver sales leads for our manufacturer partners, and our guests will enjoy the experience.”
The event follows in the footsteps of the Goodwood Festival of Speed which introduced its Moving Motor Show in 2010. Held on the Thursday ahead of the main show, the Moving Motor Show allows potential customers to test drive a variety of cars up the legendary Goodwood Hill Climb.
The Salon Privé ‘see it, drive it’ programme will differ from Goodwood’s Moving Motor Show as it allows punters to drive the cars on public roads.
Confirmed plug-in cars include the BMW i8, Tesla Model S and Morgan’s EV3 three-wheeler. Other highlights include the Lamborghini Huracán (both the LP 580-2 and its drop-top equivalent, the LP610-4 Spyder), as well as Bentley’s new Bentayga SUV.
The event will take place from 1st to 3rd September.