Volvo Drive Me London

Volvo self-driving cars are coming to London in 2017

Volvo Drive Me LondonVolvo will launch a real-world autonomous car self-driving trial in London next year, with up to 100 cars to be used by real families on public roads.

The firm is calling it the biggest, most ambitious autonomous driving trial yet seen in the UK; it will commence in early 2017 and be fully expanded to the 100-car total by 2018.

Called Drive Me London, Volvo will use the project to generate real-world data from the families using the self-driving cars, which it says will speed up the roll-out of autonomous vehicles: this data is far more realistic than test track data used up to now.

The trial is part of Volvo’s commitment that nobody will be killed or seriously injured in a new Volvo by 2020 – and it’s the sooner the better for autonomous drive (AD) cars as far as Volvo’s concerned.

“Autonomous driving represents a leap forward in car safety,” said Håkan Samuelsson, president and chief executive of Volvo Cars. “The sooner AD cars are on the roads, the sooner lives will start being saved.”

Volvo Drive Me London

Self-driving cars will “massively reduce car accidents” says Volvo, but also free up congested roads and save drivers time. They will also make commuting more productive and help cut pollution and emissions from cars.

Independent data suggests autonomous-drive cars can cut the number of car accidents by 30 per cent – an enormous reduction, given how up to 90 per cent of all accidents are caused by driver error or distraction. This should “largely disappear” with autonomous cars, believes Volvo.

Volvo also hopes the London trial will help speed up legislation changes needed to fully roll out autonomous cars.

“There are multiple benefits to AD cars,” said Samuelsson. “That is why governments globally need to put in place the legislation and infrastructure to allow AD cars onto the streets as soon as possible.

“The car industry cannot do it all by itself. We need governmental help.”

Video: Volvo’s Drive Me autonomous driving project

4 replies
  1. GingerTomm
    GingerTomm says:

    We also need transparency from the manufacturers regarding cost of servicing and repairs. How long will the warranties last? What will they cover? Once the vehicles are out of warranty how long do they expect the self drive technology to last before needing serious and expensive repairs? Do they expect most vehicles to be leased relieving the customer of the horrendous cost of repairs? Will there be a replacement vehicle/breakdown cover in force for when the array of sensors and radars goes wrong? When it does go wrong how will the vehicle react? Will the ‘driver’ be able to still manually drive the vehicle home? What happens when the vehicle is outside its own self drive envelope? Does it give the ‘driver’ notice to take over?
    So many unanswered questions.
    I fear what will happen is the manufacturers will concentrate on selling us this new technology and then leave the customer footing a massive bill a few years down the line once the warranty expires and the manufacturer is too concerned with selling us the next one.
    This then brings us to the used car market. Who would want to buy one of these at 5 years old?


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  1. […] UK driverless car trial – the Swedish brand confirmed earlier this year it’s beginning an autonomous car test in London from […]

  2. […] will next year begin an Autonomous Drive (AD) trial in London: the Drive Me London project will see up to 100 AD self-driving cars on the UK capital’s […]

  3. […] will certainly next year start an Autonomous Drive (AD) trial in London: the Drive Me London project will certainly observe up to 100 AD self-driving cars on the UK capital’s […]

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