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Skoda is Britain’s most satisfying car brand

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Skoda is the most satisfying car band sold in Britain, according to the latest Institute of Customer Satisfaction report.

The independent survey, which looks at all industry sectors, found that Skoda’s satisfaction index of 82.7 was 4.1 points ahead of the industry average of 78.6.

This actually placed it 18th in the full list of 197 organisations assessed by UKSCI – as Skoda proudly points out, this includes famously customer-pleasing household names such as John Lewis, Marks & Spencer and Amazon.

It places Skoda in the top 10 per cent of all firms retailing in Britain.

“This month’s findings are a testament to the hard work of each of the brand’s 134 retailers,” said Skoda UK head of customer quality and network development David Allen.

“Customer service is at the heart of what we do. We appreciate feedback from organisations such as the Institute of Customer Service to validate the steps that we take to ensure that each and every ŠKODA customer has a positive experience.”

More than 10,000 people took part in the latest Institute of Customer Satisfaction’s survey; it looks at industries across 13 sectors and is considered the national measure of customer service.

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