Matthias Mueller

Porsche reveals plans for SEVENTH model series

Matthias MuellerPorsche CEO Matthias Mueller has today confirmed the brand is working on plans for a seventh model series.

The plans will be presented “in the not too distant future,” said Mueller at the firm’s annual press conference.

He added “I am not yet able to tell you exactly when this will happen… there is no urgency whatsoever here.”

But although there is no board decision yet, “there are already promising plans”.

Mueller did not reveal what the new model series would be, but there has previously been speculation about both a Shooting Brake version of the Panamera, and a supercar model sitting above the Porsche 911 range that would help the brand better compete with Ferrari and McLaren.

One range expansion that’s unlikely, however, is a sub-Boxster model: Porsche last year is believed to have cancelled the 718 ‘baby Boxster’ project.

The news of a seventh Porsche model series comes as the firm revealed another glittering set of full year financial results. Profit was up 5 per cent to €2.7 billion and the firm delivered more than 189,000 cars.

Its immediate target is to break the 200,000 cars barrier, something Mueller says it will achieve in this financial year – but without affecting its profit margins.

The average operating return on sales of every Porsche sold is a heady 15 per cent. For parent company Volkswagen, the brand makes just 2.5 per cent on each car sold…

Porsche’s current model range

  • Boxster
  • Cayman
  • Macan
  • Cayenne
  • Panamera
  • 911
0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *