Ibrahimovic will star in a new commercial that will air for the first time on Monday 30 May, and scenes from the new ad have already been teased by Volvo.
The latest deal revives 2014’s successful partnership between Ibrahimovic and Volvo, which saw him, ahem, reciting the Swedish national anthem and hunting in Swedish forests.
The new ad “is a celebration of the independent mind, of the power that lies in the ability to think differently,” Volvo’s Anders Gustafsson read from a marketing 101 crib sheet. “There are many similarities between Zlatan’s and Volvo’s journeys.
“We haven’t got to where we are now by doing the same as everyone else,” he sniffed. As for Ibrahimovic, wherever he gets to next, it may well be from the comfort of a Volvo.
Keep ’em peeled on Sky Sports News…