Official 2014 World Cup partner Hyundai has delivered a staggering 1,021 vehicles to Brazil to act as transport for footballers, officials, organisers, referees and the media throughout the tournament.
The manufacturer has also provided the branding decorations for the 32 buses that will transport the teams. They’re finished in vibrant colours of the national teams, complete with flags and the winning slogans of the carmaker’s “Be There With Hyundai” competition.
Each bus will be escorted by a specially decorated Grand Santa Fe, while a wide range of cars and vans from the Veloster to the Santa Fe will be put into action flying the flag for Hyundai as part of the company’s exclusive sponsorship privileges.
Hyundai Motor Brasil president, William Lee, said: “We are proud to partner with FIFA for this exciting football event.
“We believe that our football engagement has been playing a vital role in connecting global customers to our brand.”
FIFA secretary, General Jerome Valcke, added: “A flawless transport operation is critical to the success of the FIFA World Cup. We are delighted to have the support of our Partner Hyundai Motor, whose provision of the fleet of vehicles ensures that all event participants, and crucially the teams, travel in style and comfort.”