Hyundai Ioniq set to undercut the Toyota Prius at £19,995

Hyundai IoniqWe first saw it at this year’s Geneva Motor Show – but now Hyundai has released prices of its electric and hybrid Ioniq, which is set to take on Toyota’s popular Prius.

The Hyundai Ioniq was revealed at this year’s Geneva Motor Show, and is available with three powertrains: electric, plug-in hybrid, and hybrid.

Geneva Motor Show 2016

Prices will start at £19,995 for the regular hybrid model – that’s more than £3,000 less than the current market-dominating Toyota Prius.

The entry-level Ioniq Hybrid SE, which pairs an electric motor with a 1.6-litre petrol engine, comes with DAB radio, cruise control and a rear-view camera as standard. It’s not short of safety tech, either – with an autonomous emergency braking system, lane keep assist and tyre pressure monitoring.

The Ioniq Premium starts at £21,795 and adds keyless entry, heated front seats, heated steering wheel and bi-xenon headlights. Sat nav is included, as is an uprated sound system and Apple CarPlay.

Topping the range for the hybrid models is the Premium SE, which starts at £23,595. This includes heated and ventilated leather seats, an electric driver’s seat and blind-spot detection.

The electric Ioniq starts at £28,995 in Premium trim, not including the government’s plug-in car grant (currently £4,500).

With rapid charge capability, the Ioniq Electric can be topped-up to 80% in 33 minutes from public rapid chargers, which are usually found at motorway service stations.

Sales of the hybrid version will start from 13 October, while the Ioniq Electric will follow in 2017. All models will come with Hyundai’s five-year warranty. Plug-in hybrid prices will be revealed closer to its launch next year.

Web editor at Drives a 1983 Austin Metro. Tweet me @MR_AndrewBrady.

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