The facelifted 2015 versions of both models are now on sale in dealers and to drive interest, Honda is offering a five-year, 62,500-mile servicing pack on both cars for free.
It’s tied to the vehicle rather than the customer, so may even help boost retained values after three years.
Deposit contributions on finance deals are also available: £500 on new-shape Civic diesels and £1,000 on all Civic petrols and ever variant of new CR-V.
Why is Honda doing this? Because “we wanted to clearly signal our intent that 2015 is the year that Honda is back,” said Honda UK head of cars Leon Brannan.
“By offering complimentary servicing for five years and adding a deposit contribution on top of that, we are making the new cars a very attractive proposition not only for the customers buying the car now but those buying the car second hand three years down the line.”