The North American design studio of Fiat Chrysler Automobiles has officially opened the 2019 edition of the Drive for Design competition.
Aimed at finding the next young talented automotive designers, the contest is open to U.S. high school students in grades 10 to 12 with a creative flair.
For the lucky winner, and two runners up, the competition could pave the way for an incredible start to a career in car design.
Drive for Design
Now into its seventh year, Drive for Design asks entrants to meet a simple brief. Namely, to create a new vehicle capturing the ultimate expression of any FCA brand – one that will bring excitement to showrooms.
This could be the next-generation of Dodge muscle cars, a concept for a luxurious Chrysler, or hardcore Jeep off-roader. Previous winners have shown serious talent, meaning entrants will need to give the competition their all.
A judging panel from the FCA Product Design Office will asses entries against four equally weighted criteria: craftsmanship, design quality, illustration, and originality.
The top three entrants will be invited to the EyesOn Design event in Detroit, Michigan, where they will receive their awards.
However, the biggest prize is the behind-the-scenes tour of the FCA Product Design Office, with one-to-one mentoring from current FCA design experts.
Winners will also receive a scholarship to attend a three-week Pre-college Summer Experience in transportation design, held by the College for Creative Studies in Detroit.
A design for life
In launching the contest Mark Trostle, head of performance, passenger car and utility vehicle design for FCA – North America, wanted to encourage entries from those who had not even considered car design as a career.
Trostle won a similar contest when younger, leading him to the role he has now. He noted that “many of today’s designers had no idea that automotive design could be a career option and we want to change that.”
The closing date for entries is 27 April 2019, with the Drive for Design website having all the information budding designers need. Good luck.