More than 2 million cars sold by BMW Group in 2014

BMW Group sales top 2 million in 2014

More than 2 million cars sold by BMW Group in 2014

The BMW Group broke the two million sales barrier for the first time in 2014, with 2,117,965 BMW, MINI, and Rolls-Royce cars sold worldwide – a rise of 7.9% over the 1,963,798 cars sold in 2013.

Out of those sales, deliveries of BMW vehicles totalled 1,811,719. This marks an increase of 9.5% of the previous year’s 1,655,138 sales.

BMW Group’s head of marketing and sales, Ian Robertson, said: “I am delighted that we achieved our target of selling more than two million vehicles in 2014, a new record for the BMW Group. We have seen good growth throughout the year, well spread across all major sales regions.

“Our new models such as the BMW X4 and BMW 2 Series Active Tourer demonstrate our ability to develop new vehicles which attract new customers to the brand. The popularity of the BMW i3 and BMW i8 shows our game-changing ‘born electric’ strategy is on track. We are now looking forward to building on these successes in 2015.”

Sales continue to be driven by the popular BMW 3 Series. 476,692 models were sold in 2014, an increase of 2.0% over the previous year.

More people also bought 5 Series models, with BMW delivering 373,053 to customers worldwide last year – a rise of 1.7%.

The Group received a boost in sales in December with sales up 15.2% – delivering 215,217 vehicles in the last month of 2014. The news comes after BMW-owned Rolls-Royce revealed it had sold a record 4,063 cars in 2014.

0 replies

Leave a Reply

Want to join the discussion?
Feel free to contribute!

Leave a Reply

Your email address will not be published. Required fields are marked *