The best new car seats in 2017 revealed

How to pick the brand new car with the comfiest seats

Audi A3 seatsThe Audi A3 has the best-quality and most satisfying seats of any new car on sale, new research by J. D. Power has revealed – with owners reporting zero design issues or malfunctions during the first three months of ownership.

The unprecedented clean-sheet score places the A3 ahead of other luxury cars such as the Porsche 911, Lexus RC and Audi’s own A6: more than 77,000 new car owners responded to the survey, which was carried out in North America but includes many models sold globally.

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Elsewhere, it was a double win for Ford in the compact SUV and large SUV sectors: the Ford Kuga (sold as the Ford Escape in North America) was the compact winner, ahead of the Hyundai Tucson and Honda CR-V, while the Ford Edge topped two US-market Toyotas.

The Porsche Cayenne has the most satisfying luxury SUV seats, beating the BMW X4, while the Honda Civic was left trailing the Chevrolet Cruze in the mainstream family car sector – with a surprise honourable mention for the Mazda MX-5 here, too.

The J. D. Power seat quality and satisfaction study looked at new 2017 model year cars, with owners rating the overall quality of their seats and seatbelts, plus whether they came across any design issues or quality problems during the first 90 days of ownership.

The Audi A3 was the only car to score zero problems or issues in the survey: its seats are delivered to the German assembly plant by component supplier Magna.  

  • Best mass-market car seats: Chevrolet Cruze
  • Best luxury car seats: Audi A3
  • Best compact SUV seats: Ford Kuga / Escape
  • Best large SUV seats: Ford Edge
  • Best luxury SUV seats: Porsche Cayenne

New Audi A3 award-winning seats: in pictures

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Richard Aucock
Richard is director at Motoring Research. He has been with us since 2001, and has been a motoring journalist even longer. He won the IMCO Motoring Writer of the Future Award in 1996 and the acclaimed Sir William Lyons Award in 1998. Both awards are run by the Guild of Motoring Writers and Richard is currently chairman of the world's largest organisation for automotive media professionals. Richard is also a juror for World Car Awards and the UK juror for the AUTOBEST awards.



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