Automobili Pininfarina is well on the way to delivering its first car. It’s starting out all-guns-blazing with the 250mph PF0 hypercar, but there are no plans to stop there.
So far all that’s been revealed of the PF0 is a succession of teaser photos and hints as to what it will look like. Meanwhile, the company’s plans unfold and its infrastructure is cemented.
The latest news is that Automobili Pininfarina (the car company) has invested €20 million into Pininfarina SpA (the design company). This will support the development and production of the PF0 hypercar.
Longer-term ‘a range of beautiful and innovative luxury electric cars’ is planned. Neither party is coy about its grand plans for the future.
“Starting with the stunning PF0, we will develop a range of cars for Automobili Pininfarina that I believe will stand side-by-side with classic Pininfarina cars in their beauty, purity and innovative technologies,” said Silvio Pietro Angori, CEO, Pininfarina SpA.
Michael Perschke, CEO of Automobili Pininfarina, has previously revealed plans for Pininfarina to release a four-door ‘lifestyle’ vehicle in 2021, following the launch of the PF0 in 2020. It’s unclear whether that will be an SUV or a saloon – we fervently hope for the latter…
There are also plans for two more models after that, with one coming in 2022 and the other in 2023.
There’s even a design philosophy set in stone, for the PF0 and all foreseeable models going forward. Called ‘Pura’, it’s a vision to amalgamate exterior and interior design, the experience in the cabin and engineering innovation, as parts of equal importance.
“This design purity, where form and function are inseparable, defines what Automobili Pininfarina is terming its ‘Pura’ design vision for its own range of cars and all brand touchpoints,” said Angori.
The PF0 is still being developed, with the design of the car currently being presented to clients and potential retailers in Europe. Demand is reportedly strong, for both the PF0 and a future range of Pininfarina-badged electric cars.
Good news all round, then. Now we just want to see it!
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